Shopped at Target recently? Now you can share your honest opinions about your store visit through the official **Target Guest Survey** (also referred to as **Opinions by US** or Target Opinions). This quick customer satisfaction survey helps Target improve store cleanliness, product availability, staff helpfulness, checkout experience, and overall shopping satisfaction.
In this complete guide, you’ll learn everything about the Target survey (accessed via InformTarget.com) — how to participate, what to expect, step-by-step instructions, eligibility rules, useful tips, and answers to frequently asked questions.
What is the Target Survey Opinions by US?
The Target Guest Survey (Opinions by US) is Target’s official online feedback program. It allows guests to share their recent in-store shopping experience, covering topics like store appearance, product selection and availability, staff service, checkout process, RedCard benefits (if applicable), and overall satisfaction.
The survey is short and helps Target make improvements to better serve its guests. Your feedback is valuable and may occasionally enter you into promotional drawings for gift cards, though the primary purpose is genuine customer insights.
Benefits of Taking the Target Guest Survey
- Help Improve Target: Your honest feedback directly contributes to better store experiences for everyone.
- Voice Your Opinion: Influence future changes in product selection, store layout, and service quality.
- Quick Process: Complete the survey in just 3–5 minutes from your phone or computer.
- Occasional Sweepstakes Entry: Some survey periods may include entry into drawings for Target gift cards.
Eligibility Criteria for Target Survey
To participate, you generally need to meet these requirements:
- Must have made a recent visit to a Target store.
- Have a valid recent Target receipt with the 19-digit User ID (survey code).
- Access to a device with internet connection.
- Legal resident of the United States.
- One survey per receipt (limits may apply).
Step-by-Step Guide: How to Complete Target Survey Opinions by US
Step 1: Shop at Target and Keep Your Receipt
Make any purchase at a Target store and keep the receipt safely. Look for the survey invitation and the 19-digit User ID printed near the bottom.
Step 2: Visit the Official Survey Website
Open your browser and go to www.informtarget.com.
Step 3: Enter Receipt Details
Select your preferred language (English or Spanish), then enter the 19-digit User ID from your receipt.
Step 4: Answer the Survey Questions Honestly
Answer questions about your recent visit, including store conditions, product selection, staff helpfulness, checkout experience, and overall satisfaction. Be thoughtful and honest.
Step 5: Submit the Survey
Review your answers and submit the survey. You will receive a confirmation message upon successful completion. If a promotional drawing is active, your entry will be recorded.
Tips to Successfully Complete the Target Survey
- Complete the survey within the validity period shown on your receipt (usually 7–14 days).
- Enter the 19-digit User ID accurately to avoid errors.
- Use a stable internet connection and answer all questions carefully.
- Be honest — your real feedback helps Target improve stores and service.
- Keep your receipt until you complete the survey.
- Avoid any third-party sites or emails promising guaranteed gift cards — use only www.informtarget.com.
Common Issues and Troubleshooting
If you face problems with the Target survey:
- Ensure your receipt is recent and the User ID is still valid.
- Try clearing browser cache or using a different device if the site doesn’t load.
- Double-check the User ID for typing errors.
- Contact your local Target store or Target Guest Services for assistance.
- Ignore any emails or texts promising instant rewards — these are often scams.
Target Survey Opinions by US FAQ
What is the official website for the Target Guest Survey?
The official site is www.informtarget.com. Always use this address or the link printed on your receipt.
Do I get a gift card or reward for completing the survey?
The survey is primarily for feedback. Some periods may include entry into drawings for gift cards (e.g., $25 or larger prizes), but there is no guaranteed reward for every participant.
How long does the Target survey take?
The survey is quick and usually takes only 3 to 5 minutes to complete.
Do I need a receipt to take the Target survey?
Yes. A valid recent receipt with the 19-digit User ID is required for online entry.
How often can I participate in the Target survey?
You can usually take one survey per valid receipt. Check your receipt for any specific limits.
Is the survey available in Spanish?
Yes, you can select Spanish as the preferred language at the start of the survey.
Conclusion
The Target Survey (Opinions by US) at InformTarget.com is a simple way to share your recent shopping experience and help Target improve their stores. Keep your receipt, visit the official site, and spend a few minutes providing honest feedback.
Next time you visit Target, don’t throw away your receipt — complete the Target Guest Survey to make your voice heard!
Disclaimer: Reward availability, sweepstakes rules (if any), and survey details may vary by promotion period and are subject to change. This guide is for informational purposes only. Always use the official website www.informtarget.com and refer to Target’s current policies. Be cautious of scams promising guaranteed prizes or rewards.


